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Aussie Info Trends

Writer's pictureameliya lanne

Why Craft Beer Is So Popular?

Updated: Nov 23, 2023

Craft beer is made by independent breweries that produce less than 2 million dollars per year. Although this is not a new concept, it has recently become very popular. In the last two decades, the market for craft beer has doubled. But have you ever thought why craft beer suddenly topped the chart? Well, here are a few reasons that will help give you a fair idea for the reasons of the popularity of craft beer across the globe.

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Reasons for the popularity of craft beer:


Craft beer has more alcohol level

In most of the craft beers, the average alcohol by volume (ABV) content is between5% to 10%, but some craft beers provide you with 40% of ABV. Whereas regular beer that is produced in bulk only provides you with as little as 2%.  Yes, such beers are more like water and to get the single high of craft beer, you will have to drink 6-7 normal beer.


Far better taste

If you are fond of drinking beer and want to enjoy the good taste, then craft beer is here for you. As mentioned, craft beer companies only make less than 2 million beer barrels yearly and thus, the love that is put to make each and every bottle is clearly visible in the taste. That is the reason 48% of people prefer this beer for their alcohol consumption. For these breweries, the taste is more important than the profit margin, which is not the case with normal brands that we know. Moreover, they make different flavors and flavor combinations that again is not the case with mainstream beer companies give you one taste fits in all the beer.


Great nutritional value.

Yes, it is true although beer is known for its notorious health effects, but craft beer actually contributes to your health but only if consumed in limit. Here are some of the health benefits of craft beer:

  1. Reduced risk of cardiovascular disease.

  2. Presence if silicon improves bone density.

  3. Reduced risk of arthritis.

  4. Helps in increasing high-density lipoprotein (HDL) levels. HDL helps in lowering cholesterol.

  5. Reduced risk of diabetes.

  6. It can help in better digestion.

  7. It can help in reducing the risk of dementia and cognitive impairment, but only if it is used in moderation.


Season beer

You can find the beer as per the season and as per the event you are in and many fans of craft beer love it for this reason. For example, with the beginning of autumn, you can get a pumpkin spice latte beer like you get pumpkin spiced latte coffee. So, added versatility in terms of taste also makes craft beer so popular.


Helps local farming

When you buy beers from regular brands, your money floats in different parts of the world, but this is not the case with craft beer. When you pick your beer from these breweries, you help the local community as they are made and sold in the very area where you belong. Thus you help locals by buying from local breweries and you enhance their power of purchasing. We all know that when locals are financially strong, we have a better society.

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Final takeaway-

If you love beer and if you haven’t tasted craft beer, then it’s time to visit a local bar and ask for one bottle of beer that is made with love and care and that brings a unique flavor that you will never forget. But one important thing to mention here is drinking in moderation is the key if you don’t, then you will not find some of the benefits that are mentioned here. Thus, order your first bottle of hand-made beer and enjoy every sip.

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